This is where (SEO) comes in.
When you visit Google and search for a product or service there’s very little chance of you clicking on any website except those on the first two or three pages. The websites that appear on those first few pages are not there by accident, they are seen as being relevant to your search query by Google – and Google’s primary aim is to satisfy your search needs.
For Google to see your website as ‘relevant’ to search queries relating to your business is not as easy as it sounds. For example, if you sell Red Shoes in Newcastle it’s not simply a matter of putting lots of red shoes on your website and Google will do the rest – what about all of the other companies in Newcastle selling red shoes? There’s only a limited number of spots available on each page – there’s a lot of work to make sure you have the best possible chance of ranking for keywords relating to Red Shoes in Newcastle.
We never guarantee results from SEO – why? Because Google wants the results to be as natural as possible, which means any projects we undertake need to be legitimate businesses that should be ranking highly. If Google started to let spammy sites appear at the top of their search results pages, we’d stop using Google for our everyday searches!
If a company offers you a guarantee for SEO, walk away immediately. Nobody has a special relationship with Google!
To learn more about how we can help your business appear higher in Google, get in touch today.